Numbers that Count

For those of you who know me, I can still get a little freakish about numbers. So, from a really interesting article about mobile devices and Java ME I saw over the last week, two numbers stood out for me. For developers trying to figure out how to reach a wide audience for their application, those numbers are: 2.7 million and zero.

2.7 million is the number of mobile phones that were sold, on average, every single day in 2007 around the world. Now, I heart my iPhone, its a wonderful device, but the iPhone reached the million mark 74 days after its launch. That’s 74 days to sell as many iPhones as it took just 9 hours to sell as many mobile devices.

Zero is the cost of entry to develop an application for Java ME, which is deployed today on many of that staggering number of devices (for a complete list, see here). No complicated agreements to get the Java ME SDK, the development of the platform is out in the open, so everyone sees it unfold at the same time. Better still, the free visual development environment for Java ME has been pretty great for some time now.

Two numbers that add up to a great way to reach a lot of people.