For us geek’s maybe Google is one of the coolest places to work for, but there are so much more cool products and companies out there and we should stop squinting. Finding the next LinkedIn, Twitter or Pinterest and be a part of a company that scales up to a monster is way more cool than joining one that is already there. Yes, it’s not easy to locate the winning horse and jump up on it before the race starts. Maybe it’s more luck than brains.
For me these days, Google is not ‘more cool’ than Microsoft. On the contrary, MS always was blamed as Monopoly evil company because everything is related to their operating system. While this has become the case for Google – everything is related to their ads. Do you really think one is better than the other? I now I don’t. I think they are both great places to work for, but then again so are innovating startups!